Mission: peace of mind
The Hidden Profits Marketing mission is to help fitness entrepreneurs and -independent professionals grow their business. Ever since our inception in 2004, we do that by sharing fitness marketing knowledge, experience and insights, to promote awareness of fitness marketing-oriented thinking. And with our GrowthFormula we do that by generating an ongoing stream of members, confirmed sales appointments and leads for as many fitness clubs, gyms, studios.
Vision: marketing transformation
Our vision is that every entrepreneur and independent professional in the fitness industry (including gyms, boot camp, personal training, yoga, weight loss etc.) is far too busy to keep up with all (digital) marketing developments. Let alone to be able to apply them effectively and efficiently. Outsourcing to the Hidden Profits Marketing team of specialists is the best guarantee for an effective marketing transformation and ongoing growth.
Amsterdam, the Netherlands, 6 October 2004
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Update January 2021: The principles in this blog are used in our now 800+ fitness clubs, gyms, PT studios, and Boutique Clubs in 12 ...Read more