How fitness studios in UK, Ireland, Canada, USA, Holland and more thrive thanks to a successful Facebook and Instagram Ad Strategy

Posted on 20-02-2019

Jason Westlake, Oxygen Yoga & Fitness, Chilliwack (Canada)

"The best thing about the Facebook & Instagram Ad campaigns by Hidden Profits is the consistency. Every month we see at least 100 new leads. Profits are higher, more stable and more predictable."

In 3 clear steps:

1 - Why now is the best time to profit from the Facebook and Instagram wave!


  • Facebook ads are sold out! But... you are not too late! How come? We have developed a specific strategy for fitness clubs, yoga and PT studios, gyms and Crossfit boxes. Even in 2019 it drives interested Facebook users to your website by the hundreds. Month after month. And at a very nice low cost per conversion. Age groups: 20's till 70's.
  • Instagram ads are extremely low priced! First: We all know that Insta is all about fitness! And second: You are right in time to ride the growing wave of eyeballs on Instagram of an older and more mature audience in their 20's, 30's and 40's. 

2 - Most common Facebook Ad mistake fitness studios make

The most common mistake is creating a Facebook or Insta ad and letting it run by itself. That's even how most self-proclaimed 'Facebook ad experts' do it. But that doesn't produce consistent results. The truth is: the Facebook Ad technology is like rocket science; you must be more like an analytical nerd, than a fine communicator to have Facebook ads that produce results, week after week, month after month. 

How are we at Hidden Profits Marketing different?
Well, how about we are the only fitness marketing agency world wide, that is officially Facebook certified!

3 - Most common Instagram Ad mistake fitness studios make

The most common mistake is just ticking the 'Instagram Ad' box in Facebook's Ad Manager. Even many self-proclaimed 'Instagram ad experts' do it. But this doesn't produce consistent results. So the exact same ad appears in Instagram too. The truth is: you visit Instagram from a completely different context compared to how you visit Facebook. So the ads must be equally different.

How are we at Hidden Profits Marketing different?
Well, how about the 750 clubs that prove that we produce consistent results anywhere in the world for any kind of club, studio, box or gym?

Iris van de Westering, Bodytec Veenendaal (The Netherlands)

"A full studio within 9 months!"

"On July 18th, 2018 we celebrated that we completely sold out 9 months of BodyTec Veenendaal. The place where my husband and I passionately train our members to help reach their goals. Thank you Hidden Profits!"

Now your next step:
We will show you the hidden profits in your Facebook and Instagram Fitness Ads

How would you like us creating a good number of pre-qualified leads for your studio, gym or box? Launching a consistent stream of potential members, each one of them asking for your specific program. Just fill in the form and click the green 'Send' button.

✔ Yes, I want all Facebook & Insta Ad info!

  • * fields are required.

Part of the team of qualified fitness marketing experts for Google, Bing, Facebook, Instagram, email, campaigns and lead conversion:

Hidden Profits Marketing - The external fitness marketing department for Fitness, PT and Boutique Clubs in the United States of America, Canada, the United Kingdom, Ireland, New Zealand that want more success.

'Help fitness entrepreneurs thrive long-term with awesome marketing solutions'


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  • "Hidden Profits Marketing is the only company that delivered true lead to revenues"

    Benjamin Peker, Retro Fitness Brooklyn, New York
  • "December is usually a tough month but this time the member registrations just continue."

    Sanne Rooijmans, Crossfit 075 (the Netherlands)
  • "With the opening of Fitness35 in Galway, Hidden Profits Marketing generated way more leads than I've ever expected!"

    Joe Cosgrove, Fitness 35 in Galway (Ireland)
  • "For both my 30 EasyFit Premium clubs as well as most of our Milon Fitness Circuit clubs, this program delivers good numbers!"

    Raf Swerts, EasyFit Premium Clubs (chain Belgium)
  • "Month after month, a consistent number of leads!"

    Jason Westlake, Oxygen Yoga & Fitness in Chilliwack (Canada)
  • "In just 1.5 year time, my boutique fitness club is completely fully booked! Thank you Hidden Profits Marketing!"

    Erwin Korst, SX Sportsclub in Eindhoven (the Netherlands)
  • "My 2 Health clubs in London and in Horsham are generating more leads and clients then ever before! "

    Stuart Davis, My35 in Horsham & Life3 in London
  • "A true sustainable stream of leads, guaranteeing our month over month growth! All with your great care!"

    Klaus Heusel, Palestra Fitness in Eberbach (Germany)
  • "Amazing results! These guys just know how to generate hundreds and hundreds of leads on Facebook, Instagram, Google etc."

    Jesse-Bo Leenders, OosterGym in Amsterdam (the Netherlands)
  • "Stop the campaigns please! We are completely full!"

    Gert Bongers, GetFit35 Doetinchem (the Netherlands)
  • "We found an optimal process of generating and converting the leads "

    Daniel Buth, LifeCity Chain of Fitness Clubs (The Netherlands)
  • "I can be very clear: you guys at Hidden Profits Marketing can do with my studios marketing whatever you feel is right."

    Martin Kupfer, Fitnessstudio Zorneding in Zorneding (Germany)
  • "Both our sales appointment calendar and our studio are way fuller now!"

    Sebastian Ladner, Exercito Fitness Club, Wilhelmshaven (Germany)
  • "Within 21 days, we signed up 36 new long-term members for our Personal Training & Small Group Studio. All classes are ..."

    Roy Liefting, Liefting Fit Personal Training & Small Group (The Neth
  • "The best solution for club owners and managers, that do not have all this digital marketing knowledge and ..."

    Martijn van der Pijl, Slim Bezig Milon Micro Studio (The Netherlands
  • "We have been growing now for 55 months in a row! "

    Romano Morais, Healthy Fit Gym (The Netherlands)
  • "I tried some other marketing agencies, but returned here as a client. The number and the quality of the leads are great, so .."

    Frank Reijn, Aerofit in The Hague - Wassenaar (the Netherlands)
  • "Members-stop! A full studio within 9 months, partly thanks to Hidden Profits."

    Iris van Westering Stokkink, BodyTec Veenendaal (the Netherlands)
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